Influencer Marketing SpecialistKey ResponsibilitiesStrategic Campaign Development: Lead in shaping and executing the global influencer marketing strategy in collaboration with the Global Marketing Communications Manager.Partnership Management: Identify, negotiate, and maintain collaborations with influencers in priority markets, ensuring brand alignment and performance delivery.Project & Budget Management: Oversee influencer campaign timelines, budgets, and deliverables. Manage influencer contracts, invoicing, and internal approvals.Creative & Content Collaboration: Lead to the ideation and creative development of influencer campaign content. Work closely with the Content, Social, and Paid Media teams to ensure integrated storytelling. Co-manage and grow Hunkemöller’s social media presence in alignment with influencer activities.Travel & Event Activation: Ideate and organize influencer trips, events, and other activations, both locally and internationally.Performance & Analytics: Define campaign KPIs, monitor and evaluate performance, and deliver actionable reporting and insights to stakeholders. Propose data-led recommendations for optimization.Trend & Market Monitoring: Stay informed on social media and influencer marketing trends. Conduct competitor benchmarking and industry analysis in collaboration with the Social Media team.Compliance & Best Practices: Ensure all influencer activities adhere to legal, platform, and brand compliance standards across markets.Influencer Portfolio Management: Build and manage a diverse portfolio of influencers from nano to celebrity level across multiple key markets aligning with campaign goals and brand positioning.What We’re Looking For2–4 years of hands-on experience in influencer marketing or digital PR, preferably in the fashion, beauty, or lifestyle industry in the Netherlands and/or GermanyDemonstrated ability to plan, execute, and evaluate influencer campaigns across multiple markets.A commercial and creative mindset with a strong sense of ownership.A strong eye for aesthetics and storytelling, understanding what makes content engaging and on-brand.Excellent organizational and multitasking skills; able to juggle multiple campaigns and deadlines.Experience working in a fast-paced, cross-functional environment with global and local stakeholders.Strong communication and relationship-building skills with influencers and internal teams.Confidence in working with data, setting KPIs, and generating reports to guide strategic decisions.Passion for social media and an up-to-date knowledge of current trends and digital storytelling.Fluency in English; additional languages are a plus.Willingness to attend occasional influencer or brand events, including evenings or weekends.At Hunkemöller, we are creating moments that matter, together. Our culture thrives on collaboration, innovation, and a shared passion for empowering women to feel their most beautiful and authentic selves. Hunkemöller is certified TOP EMPLOYER of the Netherlands 2025, which underlines our people initiatives and achievements.Together Tomorrow – Join a Retailer that's on the move to be better for our planet, better for people, better together! From diversity & inclusion, reducing waste, to product care and how we work with our suppliers, our Together Tomorrow initiative reflects what we do and helps drive change across our business. Ready to help us achieving our ambitious goals? Where ever you'll start working with us, if in Stores or our HQs, you can contribute!Apply now with your CV or LinkedIn profile only.For this role, we're not looking to work with external agencies.We’re looking for a creative, commercially driven, and pro-active Influencer Marketing Specialist to join our dynamic marketing team.In this role, you’ll play a key part in shaping and executing Hunkemöller’s influencer marketing strategies across key markets (Netherlands, Belgium, Germany, Scandinavia and Spain), supporting our brand growth and engagement goals. You’ll work closely with cross-functional teams to deliver innovative campaigns and build lasting partnerships with influencers that align with our brand values.We’re looking for a creative, commercially driven, and pro-active Influencer Marketing Specialist to join our dynamic marketing team.In this role, you’ll play a key part in shaping and executing Hunkemöller’s influencer marketing strategies across key markets (Netherlands, Belgium, Germany, Scandinavia and Spain), supporting our brand growth and engagement goals. You’ll work closely with cross-functional teams to deliver innovative campaigns and build lasting partnerships with influencers that align with our brand values.Key ResponsibilitiesStrategic Campaign Development: Lead in shaping and executing the global influencer marketing strategy in collaboration with the Global Marketing Communications Manager.Partnership Management: Identify, negotiate, and maintain collaborations with influencers in priority markets, ensuring brand alignment and performance delivery.Project & Budget Management: Oversee influencer campaign timelines, budgets, and deliverables. Manage influencer contracts, invoicing, and internal approvals.Creative & Content Collaboration: Lead to the ideation and creative development of influencer campaign content. Work closely with the Content, Social, and Paid Media teams to ensure integrated storytelling. Co-manage and grow Hunkemöller’s social media presence in alignment with influencer activities.Travel & Event Activation: Ideate and organize influencer trips, events, and other activations, both locally and internationally.Performance & Analytics: Define campaign KPIs, monitor and evaluate performance, and deliver actionable reporting and insights to stakeholders. Propose data-led recommendations for optimization.Trend & Market Monitoring: Stay informed on social media and influencer marketing trends. Conduct competitor benchmarking and industry analysis in collaboration with the Social Media team.Compliance & Best Practices: Ensure all influencer activities adhere to legal, platform, and brand compliance standards across markets.Influencer Portfolio Management: Build and manage a diverse portfolio of influencers from nano to celebrity level across multiple key markets aligning with campaign goals and brand positioning.What We’re Looking For2–4 years of hands-on experience in influencer marketing or digital PR, preferably in the fashion, beauty, or lifestyle industry in the Netherlands and/or GermanyDemonstrated ability to plan, execute, and evaluate influencer campaigns across multiple markets.A commercial and creative mindset with a strong sense of ownership.A strong eye for aesthetics and storytelling, understanding what makes content engaging and on-brand.Excellent organizational and multitasking skills; able to juggle multiple campaigns and deadlines.Experience working in a fast-paced, cross-functional environment with global and local stakeholders.Strong communication and relationship-building skills with influencers and internal teams.Confidence in working with data, setting KPIs, and generating reports to guide strategic decisions.Passion for social media and an up-to-date knowledge of current trends and digital storytelling.Fluency in English; additional languages are a plus.Willingness to attend occasional influencer or brand events, including evenings or weekends.At Hunkemöller, we are creating moments that matter, together. Our culture thrives on collaboration, innovation, and a shared passion for empowering women to feel their most beautiful and authentic selves. Hunkemöller is certified TOP EMPLOYER of the Netherlands 2025, which underlines our people initiatives and achievements.Together Tomorrow – Join a Retailer that's on the move to be better for our planet, better for people, better together! From diversity & inclusion, reducing waste, to product care and how we work with our suppliers, our Together Tomorrow initiative reflects what we do and helps drive change across our business. Ready to help us achieving our ambitious goals? Where ever you'll start working with us, if in Stores or our HQs, you can contribute!Apply now with your CV or LinkedIn profile only.For this role, we're not looking to work with external agencies.
